REPLACE: Company Name — Competitive Content Intelligence

REPLACE: Session run [date] · Last-90-days window ([start] – [end]) · N of M requested accounts resolved

Data notes: REPLACE with any real caveats about accounts excluded or narrower date windows. Delete this block entirely if there are none.

Output 1 — Scout Idea Board: Cross-Competitor Themes

Patterns that won regardless of brand — worth a personal spin, not a copy.

1REPLACE: theme name

REPLACE: description of the pattern, with real account names and real engagement numbers as evidence — not a hypothetical.

REPLACE: accounts exemplifying it

Output 2 — Best Performing Posts

Top 10 posts by total engagement (likes + comments), capped at 3 per account so no single account crowds out the rest. Each post links to the original. Click "View all" to see every account's top 10, pooled.

Account	Format	Date	Hook / Topic	Likes	Comments	Engagement

Account Snapshots

Posting cadence, format lean, and reused hooks per account.

REPLACE: account handle

REPLACE: Competitor / Aspirational

REPLACE: posts/day cadence

REPLACE: format mix summary

REPLACE: reused hook, with count of instances

Connecting to REPLACE-Company's Strategy

REPLACE: one-line summary of the user's brand positioning / content strategy from their brand doc or the three strategy questions.

REPLACE: headline for the gap/opportunity. REPLACE: explanation tied to real data.

Media Library

Top exemplar posts for each theme above have been saved to the Planoly media library, organized by theme folder, for reference when building out the content plan.